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How to Break Into a New Market / Niche Pt 1



When I give you advice, please take it!

I will definitely be the first to let you know I don’t know everything. However after 6 years, there’s a lot I do know when it comes to night club promotions.

Whenever someone new comes into town or a team looks to break into event marketing, I try to help them as much as I can and share the knowledge I have.

1. So they don’t make the same mistakes I made.
2. To give them a shortcut to major success in a tough industry.

I myself wish there was some manual or mentor I had when starting out in event marketing for night clubs. What I did do is call a promotion company in a different state that I heard a lot about and wrote down everything they said in the 1 hour conversation.

I took their words to heart, and tweaked it in my own way. I figured since they’ve been successful at event promotion, they must know a thing or two and advice must be valuable.

Now what does this have to do with breaking into a new market or niche you ask?

Well, recently I spent an hour and half giving advice to a new group trying to promote events in my city. They ended up not using the information I gave them and the end result was 60-80 people in an 800 people venue.

So please take this advice on breaking into a new market! : Click for Pt2

TRENDS Out! :mrgreen:

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Written by TRENDS for - EventMarketingTips.com. EMT is an outlet for all my latest lessons, adventures, interviews, resources, rants and more about Nightlife, nightclubs and more.


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